Fuse Inventory equips auto groups, classified sites, and OEM platforms with powerful tools to handle inventory and leads across multiple locations. Customized lead routing and flexible inquiry management ensure businesses can deliver seamless customer service while aligning with operational goals.
In this post, we explore how DealerAI-powered chatbots enhance the customer experience by offering location-based vehicle searches, dynamic lead routing, and proactive scheduling, ensuring seamless communication from inquiry to test drive.
The scenario
In the example below, a customer interacts with the chatbot, asking for certified pre-owned (CPO) vehicles under $40,000. The chatbot prompts the user to provide their location to narrow search results. Within moments, the AI identifies vehicles that match the customer’s criteria at dealerships near the provided location. As the customer shows interest in one specific dealer, the bot responds promptly with the dealership’s address, helping the customer easily take the next step to schedule a test drive with the dealership of the interested vehicle. At the end of the conversation, the dealership with the vehicle receives the lead in their CRM.
Key elements of this setup
- Location-aware vehicle matching: The AI intelligently narrows search results by filtering inventory based on the customer’s proximity, ensuring fast vehicle access within the desired budget and location range.
- Dynamic lead routing: Leads are seamlessly routed to the appropriate dealership according to the auto group’s business logic—whether that’s based on proximity, specific inventory availability, or directed to a centralized BDC (Business Development Center) for streamlined management and follow-up.
- Proactive engagement and scheduling: The chatbot anticipates customer interest by not only providing detailed vehicle options but also offering dealership information, directions, and direct links to relevant sites. It encourages immediate next steps by smoothly initiating appointment bookings, making the process easy and frictionless.
- Seamless communication: The chatbot collects necessary contact information during the conversation to ensure accurate and timely follow-ups, increasing the likelihood of successful interactions with dealership teams.
- Natural and conversational experience: The bot maintains a conversational tone throughout, guiding the customer without being intrusive, ensuring a smooth and positive experience from inquiry to appointment setup.
With Fuse Inventory, large-scale platforms like dealer groups, classified sites, and OEMs can optimize the vehicle search process, offering customers a personalized experience while driving growth and maximizing lead management. The example illustrated in this post is just one way Fuse Inventory can be configured—its flexibility allows for tailored solutions to fit your specific needs. Feel free to reach out to explore how Fuse Inventory can work for your business.
Fuse Inventory series
Fuse Inventory: Smart online inventory sharing for auto groups
Ep. 01: Hidden vehicle locations
Ep. 02: Transparent vehicle locations
Ep. 03: Find cars at the auto mall
Ep. 04: Proximity search in the dealer group
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