Product · Chatbot

The closer
that never sleeps.

An AI chatbot built for dealership floors — not generic websites. It knows your inventory down to the VIN, speaks your brand voice, books appointments, and escalates to the right specialist the moment intent gets real.

See the 8 capabilities
72%
Site visitors engaged
3.4×
More appointments
40+
Languages supported
chatbot.agent · vdp_aware.ts
● Live session_0x3F · vdp_context: 2026_RAV4_XLE
latency 412ms
Runs on dealerai-neuron-2 ADF-standard CRM drops SOC 2 · PIPEDA 24 / 7 coverage Escalation to humans automatically No per-seat fees
What your GM sees Monday

Built for the numbers on the scoreboard.

The Chatbot doesn't just answer questions — it moves the metrics you already track every week.

Lead capture
72%
of website visitors start a real conversation — compared to ~3% on static form fills.
Booking lift
3.4×
more test drives and service appointments booked directly by the agent each week.
Response time
5s
median first-reply across chat, SMS, and Messenger — day, night, weekend.
BDC hours saved
220hr
of manual qualifying and FAQ handling absorbed every month, per rooftop.
Eight capabilities · one chatbot

Everything your GM needs it to do — already in the box.

Each capability maps to a specific operational problem: a missed lead, a cold VDP, a bilingual shopper, a Saturday backlog.

01 Proactive VDP Intelligence

Engages the moment a shopper lands on the VIN that matters.

Personalized engagement based on real-time browsing

Standard chatbots wait to be clicked. DealerAI listens first — recognizing the exact Vehicle Detail Page a guest is on and proactively offering details on features, availability, and next steps for that specific VIN.

  • No more silent VDPs — the agent opens the conversation for you
  • Context-aware replies pulled from live inventory, not static scripts
  • Lifts VDP-to-lead conversion on the pages that cost you the most to drive traffic to
VDP contextLive inventoryProactive greet
visitor · vdp detection
dealer.com/inventory/2026-rav4-xle 38s on page
modelRAV4 XLE
year2026
colorPlatinum Gray
price$44,421
trigger scrolled to "features" tab
AI

"Eyeing the 2026 RAV4 XLE in Platinum Gray? I have 2 in stock at Markham — want me to hold one?"

feat_01 · vdp_aware.tsx● rendering
02 Strategic Custom CTAs

The right button, at the right moment in the deal.

Driving high-value guest actions

Fully customizable call-to-action buttons tailored to what your dealership is pushing this month — trade-in appraisals, lease specials, Buy Online workflows — presented when the conversation signals intent.

  • GMs control which outcomes the bot steers toward, no code
  • Seasonal specials and OEM incentives swap in from the portal
  • Buttons trigger real workflows — trade-in forms, credit apps, service estimates
Trade-inLease specialsBuy online
cta palette · gm-managed
trade-inGet my appraisalpriority · gm
leasingSee lease specialslive · OEM
buy onlineBuy 100% onlineworkflow · e-com
serviceBook serviceadvisor · route
financeGet pre-approvedcredit · soft pull
+ add
live preview 3 active in chat right now
feat_02 · ctas.config.ts● draggable
03 Advanced AI Training & Brand Voice

Sounds like your dealership — not a generic bot.

Specialized knowledge for your retailer

We school the AI on your scripts, your processes, and your brand guidelines — so every response is brand-accurate and on-message, from the first chat to the showroom handoff.

  • Ingests your best BDC conversations to learn your team's cadence
  • Guardrails keep pricing, financing, and legal responses within policy
  • OEM- and franchise-aware — respects the rules of your brand agreement
Brand voiceGuardrailsOEM-aware
brand voice · trained on 1,247 transcripts
User: "Tell me about the RAV4."
generic bot

"The Toyota RAV4 is a compact crossover SUV available in multiple trim levels including LE, XLE, and Limited."

your dealership

"The new RAV4's one of our most popular here at Lower Mainland and XLE's the sweet spot for most folks. Want to see what's on the lot today?"

warm local conversational no-jargon
feat_03 · brand_voice.json● tuned
04 Rich Media Integration

Show the vehicle — don't just describe it.

A visual, interactive shopping experience

The chatbot serves high-res imagery, walk-around videos, and interactive brochures right in the conversation. Guests fall in love with the car before they ever pull into the lot.

  • Feature-explainer videos play inline for common "how does X work?" questions
  • Image galleries render directly in chat — no links off-site
  • Longer on-site dwell, higher intent when shoppers finally fill a form
VideoImage galleriesBrochures
rich media · inline rendering
"How does the electric parking brake work?"
0:32
EPB explainer · 2026 RAV4 OEM library · auto-loaded
gallery · 16 photos
+12
interactive brochure rendered inline — no off-site links
feat_04 · media.inline.ts● playing
05 Multi-Lingual & Voice Control

Every shopper, in their own words.

Accessibility for every dealership guest

Robust multi-lingual support and natural voice commands — guests type or speak in their preferred language and the chatbot answers in kind, with real-time translation surfaced for your team.

  • 40+ languages, with priority coverage for French, Mandarin, Spanish, Punjabi
  • Hands-free voice input for mobile shoppers on the go
  • Expands your addressable market without hiring bilingual BDC staff
40+ languagesVoice inputReal-time translate
multi-lingual · voice input
🎙 Punjabi · auto-detected · 0.2s
PA "ਕੀ ਤੁਸੀਂ RAV4 ਦੀ ਉਪਲਬਧਤਾ ਚੈੱਕ ਕਰ ਸਕਦੇ ਹੋ?"
EN For staff: "Can you check RAV4 availability?"
PA AI: "ਹਾਂ, ਮਾਰਖਮ ਵਿੱਚ 2 ਮੌਜੂਦ ਹਨ।"
+31
feat_05 · i18n.voice.ts● pa active
06 Full-Cycle Inventory & Appointments

From "looking around" to "Saturday at 10:30."

Seamless browsing to service booking

A full-service digital assistant that handles the end-to-end guest lifecycle — natural-language inventory search, live match-making, and appointment booking dropped straight into your calendar.

  • Understands filters like "family SUV under $45K, low km, hybrid"
  • Books test drives and service appointments without any human hop
  • Confirms, reminds, and reschedules via SMS automatically
Natural-language searchTest drivesService booking
nl search → result → booked
"family SUV under $45K, low km, hybrid"
RAV4
2026 RAV4 XLE Hybrid 12K km · $43,890 · Markham
picked
HIL
2025 Highlander Limited 28K km · $44,500 · Markham
SIE
2024 Sienna XSE Hybrid 18K km · $42,200 · Richmond Hill
Booked · Sat 10:30 · advisor Alan SMS sent · CRM logged as test_drive
feat_06 · booking.flow.ts● booked
07 Customized Styling & UI

Looks like your dealership — not a vendor widget.

Seamless integration with your digital identity

Deep customization of the chat interface — colors, iconography, avatar, open/close states, even the button copy. The bot reads as a native part of your site.

  • Every visual element themeable from the DealerAI portal
  • Multiple skins per auto group — each rooftop keeps its own brand
  • Honors your site's responsive breakpoints and accessibility settings
ThemeableMulti-rooftopAccessible
theme tokens · 2 rooftop skins
TM Markham Toyota ×
Hi! How can I help today?
Looking at the RAV4
Book a test drive →
RH Richmond Honda ×
Hey there! Looking around?
Need a service appointment
Pick a time →
tokens brand · radius · font · avatar · cta copy · open state
feat_07 · theme.tokens.ts● 2 skins
08 Multi-Agent Orchestration

A team of specialists, not a generalist bot.

Specialized AI experts for targeted lead handling

DealerAI's multi-agent architecture routes each query to the right specialist — Sales, Service, Finance, Trade-in — and hands off with full conversation context. Leads land on the right rep's desk, every time.

  • Specialized agents scoped to their domain — never generic answers
  • Precision lead routing to the right department, the right rep
  • Full transcript + intent summary written into the CRM record
Sales expertService expertFinance expertTrade expert
specialist agents · 4 active
SALES
live VIN · OEM specs · build & price guardrails · pricing policy
SERVICE
advisor calendar · maintenance KB guardrails · warranty terms
FINANCE
lender programs · current rates guardrails · rate floor
TRADE
KBB · auction comps · vAuto guardrails · appraisal range
handoff full transcript + intent summary → CRM
feat_08 · router.graph.ts● routing
Under the hood

How one message becomes the right answer.

Every incoming question runs through an intent router, lands on the specialist agent that owns it, then writes back to your CRM with full context.

Input

Guest signal

Web chat · SMS · Messenger · Voice. VDP context and session history attached.

Router

Intent orchestrator

Classifies intent, selects the right specialist, passes brand-voice + guardrail rules.

Output

Specialist reply

Answers in your voice. Logs transcript + summary + lead score to the CRM.

sales_specialist.agent
"Is the 2026 Tiguan SEL available in Platinum Gray?"
Checks live inventory across rooftops · offers hold + test-drive slot
service_specialist.agent
"Need winter tires on my Rogue before Friday."
Books service bay · sends confirmation SMS · flags brake-pad upsell
finance_specialist.agent
"What's the lease payment on a RAV4 XLE at $0 down?"
Pulls current OEM program · stays within pricing guardrails
Plays with your stack

Slots into the tools you already run.

ADF-standard CRM integration on every plan. Tight API integrations on All-in-One.

CRMVinSolutions
CRMDealerSocket
CRMElead
CRMCDK Drive
CRMReynolds
InventoryHomeNet
InventoryvAuto
ServiceXtime
CRM & DMSTekion
CRMTMS
CRMeLeads
AnalyticsGA4 · Meta Pixel

Run the Chatbot against your live inventory — before you sign anything.

See pricing